Browsing by Subject "marketing performance"
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USING TECHNOLOGICAL RELATIONAL CAPABILITIES TO INVESTIGATE MARKETING PERFORMANCE IN INTERNATIONAL WOMEN MARKET
(International Information Institute, 2016-07)This research aims to analyze the effect rf ,"r*:f:;::l rehtianat capabilties on internationatrnarket entry strategl and export marketing performance. This study used a sample of medium and large scale industty in wooden ...