Browsing Students by Author "LARASATI, CLAUDIA DEWI"
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STRATEGI KOMUNIKASI PEMASARAN DALAM MENARIK MINAT KONSUMEN MILLENNIAL MELALUI VENUE SEVENSKY DI LIPPO MALL JOGJA 2017-2018
LARASATI, CLAUDIA DEWI (FAKULTAS ILMU SOSIAL DAN POLITIK UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2018-12-05)In this research, the researcher discussed the marketing communication strategy in attracting the interest of millennial consumers through Sevensky venue in Lippo Mall Jogja in 2017- 2018. Sevensky venue is the facility ...