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PENGARUH PERSEPSI KUALITAS PRODUK, PERSEPSI KUALITAS LAYANAN, DAN PERSEPSI HARGA TERHADAP KEPUASAN KONSUMEN WAROENG SPESIAL SAMBAL DI YOGYAKARTA
(FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2017)
This research aims to measure the perception influence in product quality, services quality and price toward customer satisfaction “Waroeng Special Sambal” in Yogyakarta. The sample that used was taken from the customer ...