Browsing Department of Management by Author "HAKIM, ARIF RACHMAN"
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PENGARUH KUALITAS PELAYANAN, PERSEPSI HARGA TERHADAP KEPUASAN PELANGGAN DAN DAMPAKNYA PADA LOYALITAS PELANGGAN
HAKIM, ARIF RACHMAN (FE UMY, 2018-04-28)This study aims to determine the effect of servive quality, price perceptions on customer satisfaction and its impact on customer loyality. Sampling technique used in this research is purposive sampling with sturctural ...