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PENGARUH KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN SEBAGAI VARIABEL PEMEDIASI (STUDI KASUS DI LARISSA SKINCARE YOGYAKARTA)
(FE UMY, 2017-03-27)
This study aimed to analyze the influence of service quality on customer loyalty through customer satisfaction as an intervening variable case study in Larissa skincare Yogyakarta. The object of this study is Larissa ...
PENGARUH KUALITAS LAYANAN, NILAI, KEPUASAN PELANGGAN DAN CITRA TERHADAP LOYALITAS PELANGGAN MASKAPAI PENERBANGAN GARUDA INDONESIA DI DIY
(FAKULTAS EKONOMI UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2016-10)
This study aims to determine how are the service quality, value, customer
satisfaction and image to customer loyalty of Garuda Indonesia in Yogyakarta.
The sampling method used in this study is judgment sampling. This ...