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PENGARUH IKLAN PRODUK TABUNGAN HAJI BRI SYARIAH IB TERHADAP RESPON KBIH AISYIYAH BANTUL DENGAN PENDEKATAN AIDAS (Attention, Interest, Desire, Action, Satisfaction)
(FAI UMY, 2016-08-08)
This research aims to determine how big the influence of product advertising saving hajj BRI Syariah IB toward the responses of KBIH Aisyiyah Bantul through AIDAS (Attention, Interest, Desire, Action, Satisfaction) approach. ...