SON, WELSON CHIN VUI; SENG, KELLY WONG KAI; SHARIFUDDIN, JUWAIDAH (AGRIBUSSINESS DEVELOPMENT OF HUMAN WALFARE (ADHW), 2016-05-14)
In this study, the main objective is to determine the consumers’ intention to buy the
GM soybean products in Malaysia. In order to analyze the consumer intention, the
theory of Planned Behavioral Model (hereafter TPB) ...