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THE INFLUENCE OF E-COMMERCE WEBSITE DISPLAY, CONSUMERS’ TRUST, AND EASE OF TRANSACTION ON ONLINE PRODUCT TRANSACTION
(International Journal of Business Quantitative Economics and Applied Management Research, 2018-09)
This study aims to determine the effect of Website view, Trust, and Ease of Transaction on online products. This type of research used in this research using descriptive analysis and multiple linear regression analysis. ...
UNDERSTANDING CUSTOMER PURCHASE INTENTION OF IT PRODUCT ON INDONESIA
(Asia-Pacific Management and Business Application, 2018-11-30)
In this digital revolution all industries are competing to innovate to attract consumers'
attention. One of the most competitive competition is in the electronics industry. This
study aims to determine the effect of brand ...
ANTECEDENT OF CONSUMER ATTITUDES TOWARD ONLINE SHOPPING IN INDONESIA
(The International Journal of Business Management and Technology, 2019-03-01)
This study aims to examine the mediating effect of Trust in the relationship between Perceived Website Quality (PWQual), eWOM, and Perceived Benefits on Consumer Attitudes Toward Online Shopping in Indonesia. The sample ...