Browsing CONFERENCE by Author "ALI, MUSTAFA OTHMAN ADAM"
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INTANGIBEL ASSET AS SOURCE OF COMPETITIVE ADVANTAGE
HIDAYAH, NUR; ALI, MUSTAFA OTHMAN ADAM (2018-08-01)According to previous research, intangible assets are the source of competitive advantage. There are three components of intangible assets, namely Human resources, information technology, and organization assets. The purpose ...