Browsing 03. DISSERTATIONS AND THESIS by Subject "Experiential Marketing, Customer's Satisfaction, Customer's Loyalty, Structural Equation Modelling"
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PENGARUH EXPERIENTIAL MARKETING TERHADAP LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING
(FAKULTAS EKONOMI DAN BISNIS, 2018-07-28)This study aimed to analyzed the effect between experiential marketing variable towards customer's loyalty, experiential marketing towards customer's satisfaction, customer's satisfaction towards loyalty and experiential ...