Japan is the develop country that famous by it technology and industry. In this globalization era, a lot of countries in this world try to make a competition with Japan, especially in Asia region through trading activities. If we talk about trading, Japan as the main partner of Indonesia since the World War II era, but in this globalization era, Japan start to make a competition with it neighbors such as China and South Korea. Japan doesn’t want to changes its position as the leader in Asia by other countries, that’s why Japan always makes a strategy to keep it position in Asia, especially in Indonesia. The glory of Japan since 1970 could be a motivation for Japan to build it image as the leader in Asia. The spirit of Japan to be the leader in Asia we can see when Japan destroyed by Fukushima earthquake, but Japan Always try to show it power to the world, try to faces these crisis, and also still keep the relation with Indonesia.