KAJIAN NIAT MAHASISWA MANAJEMEN UNIVERSITAS MUHAMMADIYAH YOGYAKARTA UNTUK MENJADI WIRAUSAHA
Abstract
The purpose of this study is to examine and identify students intention to be entrepreneur. This research attempts to investigate whether attitude, subjective norms and perceived control behavior are predictor behavior intention to be entrepreneur.
The population in this research are management department students of UMY. The researcher obtain 150 responden using convenience sampling. This research is analyzed by multiple regression.
The results of this research showed that attitude, subjective norms and perceived control behavior are predictor behavior intention to be entreppreneur. Degree of model is good related with data, adjusted R2 = 0,409 atau 40,9.