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CONSUMERS’INTENTION TO PURCHASE GENETICALLYMODIFIED SOYBEAN PRODUCTS IN MALAYSIA

SON, WELSON CHIN VUI; SENG, KELLY WONG KAI; SHARIFUDDIN, JUWAIDAH (AGRIBUSSINESS DEVELOPMENT OF HUMAN WALFARE (ADHW), 2016-05-14)

In this study, the main objective is to determine the consumers’ intention to buy the GM soybean products in Malaysia. In order to analyze the consumer intention, the theory of Planned Behavioral Model (hereafter TPB) ...

FACTORS INFLUENCING THE ATTITUDES OF VEGETABLE FARMERS TOWARD THE USE OF INFORMATION AND COMMUNICATION TECHNOLOGY (ICT) IN PENINSULAR MALAYSIA

RIZAN, NOR HASLINA NOR; ABDULLAH, AMIN MAHIR; MAN, NORSIDA; NAWI, NOLILA MOHD (AGRIBUSSINESS DEVELOPMENT OF HUMAN WALFARE (ADHW), 2016-05-14)

The development of ICT, gadgets and mobile applications has expanded exponentially so much so, nobody in the country from children to elderly leave home without a gadget. This development is also being observed among ...