dc.contributor.author | FATHURRAHMAN, AYIF | |
dc.date.accessioned | 2019-02-16T02:28:00Z | |
dc.date.available | 2019-02-16T02:28:00Z | |
dc.date.issued | 2018-12-01 | |
dc.identifier.issn | 2622-4798 | |
dc.identifier.uri | http://repository.umy.ac.id/handle/123456789/24577 | |
dc.description.abstract | This research proposed to determine the factors of customer preferences in
Islamic or Sharia banking. The research sampling which being use is the students
of Economic studies mainly in 5th
semester and 7th
semester. The research
designed in quantitative research by collecting data using questionnaires.
Analysis technique using doubled linear regression. The result indicates that
(1) Religion or beliefs have positive effect towards the rate of Economic
Studies students preferences in Muhammadiyah Yogyakarta University towards
Sharia Banking; (2) Costs factor has adverse effect but further insignificant
towards the level of Economic Studies students preferences in Muhammadiyah
Yogyakarta University towards Sharia Banking; (3) Benefits factor has positive
effect yet negligible to the level of Economic Studies students preferences in
Muhammadiyah Yogyakarta University towards Sharia Banking; (4) Facilities
factor carry out positive impact towards the rate of Economic Studies students
preferences in Muhammadiyah Yogyakarta University towards Sharia Banking;
(5) Knowledge factor positively affected towards the rate of Economic Studies
students preferences in Muhammadiyah Yogyakarta University towards Sharia
Banking. | en_US |
dc.publisher | Universitas Ahmad Dahlan | en_US |
dc.subject | Religion, Cost, Benefit, Facility, Knowledge, Student Preference Abstrak | en_US |
dc.title | ANALISIS FAKTOR-FAKTOR PREFERENSI MAHASISWA TERHADAP PERBANKAN SYARIAH | en_US |
dc.type | Article | en_US |