ABSTRACT Sweet potato is one of the food crops cultivated by farmers. The problem with farmers is crop failure caused by pests and diseases and drought. This study aims to analyze the costs, revenues, net revenue, profits, and risk levels of sweet potato farming in the coastal land field of Gadingsari Village, Sanden subdistrict, Bantul. This study uses primary data from 80 farmers taken by census. Data obtained from interviews with the help of questionnaires. Data analyzed using income, feasibility and coefficient of variation. The results showed that sweet potato farming in Gadingsari Village was profitable with net revenue of Rp 2,247,361. Sweet potato farming in Gadingsari Village is feasible to run based on R / C, economic work and working capital. Farmers face a low production risk of 0.1 but on the other hand Farmers face high income risk of 0.42 Keywords: coastal land, feasibility, risk, sweet potato.