Decentralization causing each local government to increasing their local economic more hard, including to gain increase of local revenue. It will be a challenge for district who have limited of natural resources in effort to maximize their potential. One of effort that they can do to increase local revenue is optimizing the potential of the tourism sector. This research aimed to understand of regional revenue of tourism sector which consist of a tourism attraction numbers, tourism visiting numbers, number of income per capita. The research used secondary data and analitytical tool used in this research is multiple regressions. Based on the research results of the analysis conducted tests showed that the variables of the tourism sector which is the number of tourist attraction, tourist numbers and income per capita have a significant effect on the regional revenue of east Lombok Regency, while income per capita has no significant effect.