| dc.contributor.advisor | IMAMUDIN YULIADI | |
| dc.contributor.author | PANTARI, ERY DWI | |
| dc.date.accessioned | 2016-11-10T02:13:19Z | |
| dc.date.available | 2016-11-10T02:13:19Z | |
| dc.date.issued | 2016-10 | |
| dc.identifier.uri | http://repository.umy.ac.id/handle/123456789/6194 | |
| dc.description | Penelitian ini bertujuan untuk mengukur willingness to pay (WTP) dan mengestimasi faktor-faktor yang berpengaruh terhadap willingness to pay (WTP) untuk perbaikan kualitas lingkungan Kebun Raya dan Kebun Binatang Gembira Loka Yogyakarta. Metode yang digunakan dalam penelitian ini adalah travel cost method (TCM) dan contingent valuation method (CVM). Responden pada penelitian ini adalah pengunjung Kebun Raya dan Kebun Binatang Gembira Loka Yogyakarta sebanyak 110 orang.
Hasil penelitian menunjukkan bahwa dengan menggunakan travel cost method (TCM), biaya perjalanan dan fasilitas secara signifikan berpengaruh negatif terhadap frekuensi kunjungan. Sedangkan usia berpengaruh positif dan signifikan terhadap frekuensi kunjungan. Dengan menggunakan contingent valuation method (CVM), tingkat penghasilan secara signifikan berpengaruh positif terhadap willingness to pay (WTP) untuk perbaikan kualitas lingkungan Kebun Raya dan Kebun Binatang Gembira Loka Yogyakarta. Sedangkan frekuensi kunjungan secara signifikan berpengaruh negatif terhadap willingness to pay (WTP) untuk perbaikan kualitas lingkungan Kebun Raya dan Kebun Binatang Gembira Loka Yogyakarta | en_US |
| dc.description.abstract | This research aims to measure the willingness to pay (WTP) and estimate the factors which affect the willingness to pay (WTP) for improving environmental quality Gembira Loka Botanical Gardens and Zoo Yogyakarta. The research employs the travel cost method (TCM) and contingent valuation method (CVM). The respondents of this research are visitor Gembira Loka Botanical Gardens and Zoo Yogyakarta as many as 110 people.
The results showed that by using the travel cost method (TCM), travel cost and the facility have significantly negative effect on the frequency of visits, respectively. While age has significantly positive effect on the frequency of visits. By using the contingent valuation method (CVM), income has significantly positive effect on willingness to pay (WTP) for improving environmental quality Gembira Loka botanical gardens and zoo Yogyakarta. For while the frequency of visits has significantly negative effect on willingness to pay (WTP) for improving environmental quality Gembira Loka botanical gardens and zoo Yogyakarta | en_US |
| dc.language.iso | other | en_US |
| dc.publisher | FAKULTAS EKONOMI UNIVERSITAS MUHAMMADIYAH YOGYAKARTA | en_US |
| dc.subject | WILLINGNESS TO PAY | en_US |
| dc.subject | TRAVEL COST METHOD | en_US |
| dc.subject | CONTINGENT VALUATION METHOD | en_US |
| dc.subject | TOURIST | en_US |
| dc.title | FAKTOR-FAKTOR YANG MEMPENGARUHI WILLINGNESS TO PAY UNTUK PERBAIKAN KUALITAS LINGKUNGAN KEBUN RAYA DAN KEBUN BINATANG GEMBIRA LOKA YOGYAKARTA: PENDEKATAN TRAVEL COST METHOD DAN CONTINGENT VALUATION METHOD | en_US |
| dc.title.alternative | DETERMINANTS OF WILLINGNESS TO PAY FOR ENVIRONMENTAL QUALITY IMPROVEMENT OF GEMBIRA LOKA BOTANICAL GARDENS AND ZOO YOGYAKARTA TRAVEL COST METHOD AND CONTINGENT VALUATION METHOD APPROACH | en_US |
