dc.contributor.author | ZEBUA, ERMALINDA | |
dc.contributor.author | JUARINI, JUARINI | |
dc.contributor.author | SENJAWATI, NANIK DARA | |
dc.date.accessioned | 2017-08-15T03:22:15Z | |
dc.date.available | 2017-08-15T03:22:15Z | |
dc.date.issued | 2016-05-14 | |
dc.identifier.isbn | 978-602-7577-70-1 | |
dc.identifier.uri | http://repository.umy.ac.id/handle/123456789/12897 | |
dc.description | The high exportsand domestic demandson the cardamom commodity make a good
prospect for an agribusiness. In Padasari village, many farmers have been cultivating
cardamoms on their private lands as well as the public land owned by Perum Perhutani.
However, this agribusiness has not supported yet by the adequate institutional.
Consequently, the condition has affected tot he farmers’ bargaining position and the market
information availability. The incurred transactions usually happen due to the asymmetric
information among farmers as sellers. The cardamom farmers have two marketing
channels. Firstly, the farmers directly sell their harvests to the wholesalers defined as
channel I. Secondly, the farmers sell the harvests to the collector defined as channel II.
This research aims :to analyze the transaction cost incurred by the farmers and their margin
in the two marketing channels, to analyze the marketing margins for farmers and collectors,
to investigate the difficulties in forming farmer groups. The snowball technique is used to
determine respondents. The analyses include descriptive analysis, transaction cost
analysis, and margin analysis. The results show that the transaction cost incurred by the
farmers in channel I is higher than in channel II. However the margins in the two channel
were not different. If the dried cardamom harvests are sold, the farmers’ margin would be
higher than the collector’s margin in channel II. The non-optimal government support and
the uneven farmer consciousness with respect to the importance of institutional have
become the obstacles in forming the cardamom farmer group. | en_US |
dc.description.abstract | The high exportsand domestic demandson the cardamom commodity make a good
prospect for an agribusiness. In Padasari village, many farmers have been cultivating
cardamoms on their private lands as well as the public land owned by Perum Perhutani.
However, this agribusiness has not supported yet by the adequate institutional.
Consequently, the condition has affected tot he farmers’ bargaining position and the market
information availability. The incurred transactions usually happen due to the asymmetric
information among farmers as sellers. The cardamom farmers have two marketing
channels. Firstly, the farmers directly sell their harvests to the wholesalers defined as
channel I. Secondly, the farmers sell the harvests to the collector defined as channel II.
This research aims :to analyze the transaction cost incurred by the farmers and their margin
in the two marketing channels, to analyze the marketing margins for farmers and collectors,
to investigate the difficulties in forming farmer groups. The snowball technique is used to
determine respondents. The analyses include descriptive analysis, transaction cost
analysis, and margin analysis. The results show that the transaction cost incurred by the
farmers in channel I is higher than in channel II. However the margins in the two channel
were not different. If the dried cardamom harvests are sold, the farmers’ margin would be
higher than the collector’s margin in channel II. The non-optimal government support and
the uneven farmer consciousness with respect to the importance of institutional have
become the obstacles in forming the cardamom farmer group. | en_US |
dc.language.iso | en_US | en_US |
dc.publisher | AGRIBUSSINESS DEVELOPMENT OF HUMAN WALFARE (ADHW) | en_US |
dc.subject | Transaction Cost | en_US |
dc.subject | Institutional | en_US |
dc.subject | Marketing Channel | en_US |
dc.subject | Marketing Margin | en_US |
dc.title | TRANSACTION COST ANALYSIS ON CARDAMOM MARKETING IN PADASARI VILLAGE, CIMALAKA DISTRICT, SUMEDANG REGENCY | en_US |
dc.type | Book | en_US |