Browsing Master of Hospital Management by Subject "Brand Image"
Now showing items 1-1 of 1
-
PENGARUH CITRA MEREK TERHADAP KEPERCAYAAN DAN DAMPAKNYA PADA LOYALITAS PASIEN RAWAT INAP DI RS PKU MUHAMMADIYAH GAMPING
(MMR UMY, 2018)Background: Hospitals can survive in the health industry, one of which has a strong and distinguishing brand image. There is a willingness to trust the brand with all the risks and expectations that provide positive ...