THE INTERACTING ROLE OF OPTIMISM ON VARIOUS DETERMINANTS OF INSTRUCTORS’ SATISFACTION: A CASE STUDY OF E-LEARNING ENVIRONMENT
Abstract
Various efforts have been made to know the key factors affecting student
satisfaction. But very few attempts have been made to know the key
determinants of instructors’ satisfaction particularly working in online
environment. This study is an attempt in this regard as well as to explore
the interacting effects of optimism on various hypothesized relationships.
Through questionnaire survey 54 responses were collected from different
instructors associated with elearning programme of Allama Iqbal Open
University (AIOU). Results confirmed system quality, system usefulness
and, student performance & satisfaction as significant predictors towards
instructors’ satisfaction. The combined effect of system quality and
instructors’ satisfaction towards instructor satisfaction was also
substantiated. Discussions and implications are presented based on the
findings of the study.