Browsing Department of Management by Author "TAQWA, IMAM"
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PENGARUH COUNTRY OF ORIGIN, BRAND IMAGE, DAN PERCEIVED QUALITY TERHADAP MINAT BELI MOBIL TOYOTA DI YOGYAKARTA
TAQWA, IMAM (FAKULTAS EKONOMI UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2016-10)This study aims to test the influence of country of origin, brand image, and perceived quality of willingness to buy car Toyota in Yogyakarta. A sample of using purposive sampling and to find the number of samples as much ...