Browsing Department of Economics and Islamic Banking by Subject "Service Quality, Company Image, Customer Loyalty"
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PENGARUH KUALITAS PELAYANAN DAN CITRA PERUSAHAAN TERHADAP LOYALITAS NASABAH TABUNGAN PADA BMT BIF BUGISAN YOGYAKARTA
(FAKULTAS AGAMA ISLAM UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2019-03-18)This study aims to determine the effects of service quality and company image on the loyalty of savings customers at BMF BIF Bugisan Yogyakarta. In this study, the independent variables used were service quality (X1) and ...