Browsing Department of Communication Science by Author "ALHADAR, UMAR SYARIF"
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STRATEGI KOMUNIKASI PEMASARAN DINAS PARIWISATA KOTA YOGYAKARTA DALAM MENINGKATKAN JUMLAH PENGUNJUNG EVENT “JOGJAVAGANZA”
ALHADAR, UMAR SYARIF (FAKULTAS ILMU SOSIAL DAN ILMU POLITIK UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2018-12-26)This research was conducted to find out how the stages of marketing communication strategies carried out by the Yogyakarta City Tourism Office in increasing the number of visitors to the Jogjavaganza event. As well as ...