Browsing Department of Communication Science by Author "ASNI, TRI UMI"
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PENGARUH TINGKAT TERPAAN IKLAN TELEVISI DAN TINGKAT PENGETAHUAN PRODUK TERHADAP MINAT BELI KONSUMEN
ASNI, TRI UMI (FISIP UMY, 2018-05-03)This research aims to test The Effects on Advertising Exposure of the Brand “Bon Cabe” in Their Version “The Cool Way of Enjoying Bon Cabe, Al Ghazali Version” and The Extent of Knowledge of The Product Towards The Consuming ...