ANALYSIS FEASIBILITY OF SOYBEAN FARMING IN BLEBERAN VILLAGE, PLAYEN DISTRICT, GUNUNGKIDUL REGENCY. 2020. BERLY SEPTIAWAN (Supervised by ENI ISTIYANTI & NUR RAHMAWATI). Soybean is one of the priority commodities in the agricultural revitalization program launched by the government. Until now, soybeans can still be said to be one of the most important food commodities in Indonesia. The purpose of this research was to analysis cost, revenue, income, profit, and feasibility of soybean farming in Bleberan Village, Playen District, Gunungkidul Regency. The basic method used in the feasibility study of soybean farming uses descriptive analysis method with a quantitative approach. The sampling method is proportional random sampling on farmer groups in Bleberan Village with a total of 60 farmers. Analysis of soybean farming in Bleberan Village with area 2,502 m² / planting season has a total cost of Rp 1,659,231.00, revenue of Rp 2,860,750.00, income of Rp 2,337,217.00 and profit of Rp 1,201,519.00. The feasibility of soybean farming has an RC ratio of 1.64, capital productivity of 206.23%, labor productivity of Rp 145,717.00, and land productivity of Rp 563.00 which is greater than the comparative value so that it can be said to be feasible to run.