Browsing JURNAL by Author "FATMAWATI, INDAH"
Now showing items 1-2 of 2
-
THE INFLUENCE OF HEDONIC LIFESTYLE, SHOPPING ADDICTION, FASHION INVOLVEMENT ON GLOBAL BRAND IMPULSE BUYING
WAHYUNINGSIH, WIDOWATI; FATMAWATI, INDAH (Universitas Islam Indonesia, 2016-10-01)Tujuan dari penelitian ini adalah untuk mengetahui dan menganalisis pengaruh gaya hidup hedonis, kecanduan berbelanja, keterlibatan fashion terhadap pembelian tidak terencana produk fashion global. Penelitian ini ... -
NETWORK ADVANTAGE: MEDIATING EFFECT ON BUSINESS PERFORMANCE
NURYAKIN, NURYAKIN; WIDOWATI, RETNO; FATMAWATI, INDAH (Alexandru Ioan Cuza University of Iasi, 2018)The aims of this research is to contribute to the literature and the conceptual model of the effect of relational capital on network advantage and business performance, the effect of network competence on network advantage ...