This research is quantitative research which aims to know the influence of religiusitas, ages, economic and education factors on costumer’s need on choosing savings product iB ONH BDW case study BPRS Bangun Drajat Warga. South Gedongkuning, Yogyakarta. This research uses random sampling with 55 respondents who use haji’s savings product. Data information that obtained through quitionnaire or ancet that distributed to BDW haji’s savings product. This research uses fold linier to process the data. Based on the result, it is obtained that religiusitas factor has positive significant effect as big as 0,000 <0,05 on effecting costumer’s proclivity to choose savings product iB ONH BDW. Economy as big as 0,533 > 0,005 does not positive significant effect on effecting costumer’s proclivity to choose savings product iB ONH BDW, and education with 0,770 > 0,005 does not positive significant effect on effecting costumer’s proclivity to choose savings product iB ONH BDW.