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      • 03. DISSERTATIONS AND THESIS
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      •   UMY Repository
      • 03. DISSERTATIONS AND THESIS
      • Students
      • Undergraduate Thesis
      • Faculty of Social and Political Science
      • Department of Communication Science
      • View Item
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      PENGELOLAAN CORPORATE SOCIAL RESPONSIBILITY (CSR) HOTEL SANTIKA PREMIERE YOGYAKARTA PERIODE TAHUN 2015-2016

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      HALAMAN JUDUL (489.3Kb)
      HALAMAN PENGESAHAN (237.2Kb)
      ABSTRAK (113.4Kb)
      BAB I (1.411Mb)
      BAB II (398.2Kb)
      BAB III (2.288Mb)
      BAB IV (114.5Kb)
      DAFTAR PUSTAKA (83.73Kb)
      LAMPIRAN (388.9Kb)
      NASKAH PUBLIKASI (1.395Mb)
      Date
      2018-08-30
      Author
      MIGUNANI, MITARIZA
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      Abstract
      Corporate Social Responsibility (CSR) is a form social responsibility and is an obligatory program that is implemented either by every private company or by state-owned companies. The CSR program has an implementation concept that includes the whole stakeholders. Santika Premiere Yogyakarta Hotel is one of the hotels that has ranked first and has achieved the title as The Best Green Hotel by KEMENPAR RI (Indonesian National Ministry of Tourism), and one of the factors of achieving the title is the implemented CSR program. The CSR program involves planning, implementation and evaluation. The purpose of this research is to describe the management of the implemented CSR. This research was descriptive qualitative with case study approach. The data collection techniques used was interview, documentation and field observation. The research result show that the implemented CSR by Hotel Santika Premiere Yogyakarta 2015-2016 that is a charity CSR. CSR has been implemanted that is environmentally with CSR Clean Water Assistance Seropan Districts Delingo and CSR Tree Planting Wunut Districts Imogiri. However the CSR has been implemented have a deficiency about sustainability programs that still needs to be evaluated deeply.
      URI
      http://repository.umy.ac.id/handle/123456789/22918
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      • Department of Communication Science

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