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      • 03. DISSERTATIONS AND THESIS
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      • Department of Management
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      •   UMY Repository
      • 03. DISSERTATIONS AND THESIS
      • Students
      • Undergraduate Thesis
      • Faculty of Economics
      • Department of Management
      • View Item
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      PENGARUH WORD OF MOUTH, LOKASI, KUALITAS PELAYANAN DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMAKAIAN JASA PENGIRIMAN

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      COVER (114.2Kb)
      HALAMAN JUDUL (657.7Kb)
      HALAMAN PENGESAHAN (511.3Kb)
      ABSTRAK (88.83Kb)
      BAB I (104.7Kb)
      BAB II (336.3Kb)
      BAB III (164.2Kb)
      BAB IV (286.3Kb)
      BAB V (89.89Kb)
      DAFTAR PUSTAKA (230.0Kb)
      LAMPIRAN (1.137Mb)
      NASKAH PUBLIKASI (344.2Kb)
      Date
      2018-07-03
      Author
      LISTIANI, LISTIANI
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      Abstract
      This study to ablaze the influence word of mouth, location, service quality and price perceptions to decisions the use of service JNE Yogyakartain. this study the sample was 100 respondents selected using purposive smpling method and data collection technique by using quetioners. The analysis tool used is Multiple Linier Regression Analysis using SPSS 22 application. Based on the analysis that has been done obtained that the word of mouth, service quality and price perception have a positive and significant on decisions the use of service. While he location has not impact on service use decisions.
      URI
      http://repository.umy.ac.id/handle/123456789/23193
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      • Department of Management

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