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      • 03. DISSERTATIONS AND THESIS
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      • Department of Management
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      •   UMY Repository
      • 03. DISSERTATIONS AND THESIS
      • Students
      • Undergraduate Thesis
      • Faculty of Economics
      • Department of Management
      • View Item
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      PENGARUH PERSEPSI KUALITAS PELAYANAN TERHADAP KEPUASAN DAN LOYALITAS PELANGGAN JNE EXPRESS

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      HALAMAN JUDUL (289.6Kb)
      LEMBAR PENGESAHAN (465.7Kb)
      ABSTRAK (5.968Kb)
      BAB I (66.68Kb)
      BAB II (133.6Kb)
      BAB III (117.2Kb)
      BAB IV (417.9Kb)
      BAB V (75.73Kb)
      DAFTAR PUSTAKA (11.76Kb)
      LAMPIRAN (1017.Kb)
      NASKAH PUBLIKASI (417.7Kb)
      Date
      2018-11-27
      Author
      SAMBODO, SATRIYO
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      Abstract
      This study aims to analyze the influence between perception service quality variables on customer satisfaction, perception service quality to customer loyalty, customer satisfaction on customer loyalty and perception service quality to customer loyalty through customer satisfaction as intervening variable. This research was conducted JNE Express Service Delivery In Yogyakarta with 156 samples with purposive sampling technique with SEM (Structural Equation Modeling) method that was processed using AMOS 24 program. The results of this study indicate that perception service quality has a significant positive effect on customer satisfaction, perception service quality has a significant positive effect on customer loyalty, customer satisfaction has a significant positive effect on customer loyalty, and perception service quality indirect effect to customer loyalty through customer satisfaction as intervening variable.
      URI
      http://repository.umy.ac.id/handle/123456789/24035
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      • Department of Management

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