The purpose of this study is to examine the influence of market orientation, innovation capability and technological capability on business performance. The problem of the study is how to improve market orientation and performance of SMEs in East Kalimantan province, Indonesia. The sample in this study is SMEs owners or managers in East Kalimantan, consisting of 300 people by using a random sampling method. The data is collected by survey method through interviews and questionnaires. By using structural equation model (SEM), the results of data will be analysed with Amos program to prove whether there is a significant relationship between independent variables to dependent variable in this research