Browsing Department of Management by Author "MUBAROK, WAHYU RIZQI"
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PENGARUH KEPERCAYAAN KONSUMEN TERHADAP KESEDIAAN MEMBELI ULANG MELALUI MEDIASI SIKAP, DAN PERSEPSI RISIKO (STUDI PADA KONSUMEN E-COMMERCE SHOPEE DI YOGYAKARTA) THE INFLUENCE OF CONSUMER TRUST ON WILLINGNESS TO BUY THROUGH ATTITUDE, AND PERCEIVED RISK AS THE MEDIATION (STUDY ON E-COMMERCE SHOPEE IN YOGYAKARTA)
MUBAROK, WAHYU RIZQI (FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2017-08-18)This study aimed to analyze how the influence of consumer trust, attitudes, and perceived risk on willingness to buy on-line on Shopee products. Subjects in this study are students who are domiciled in Yogyakarta and ...