Browsing Department of Management by Subject "PERCEIVED QUALITY"
Now showing items 1-2 of 2
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ANALISIS PENGARUH WORD OF MOUTH, PERSEPSI KUALITAS, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK EIGER
(FAKULTAS EKONOMI UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2016-10)The company of Eigerindo Multi Product Industry or well known as Eiger is one of companies which organizes in an advanture equipment business. One of the Eiger’s products has been known by many people and has become the ... -
PENGARUH COUNTRY OF ORIGIN, BRAND IMAGE, DAN PERCEIVED QUALITY TERHADAP MINAT BELI MOBIL TOYOTA DI YOGYAKARTA
(FAKULTAS EKONOMI UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2016-10)This study aims to test the influence of country of origin, brand image, and perceived quality of willingness to buy car Toyota in Yogyakarta. A sample of using purposive sampling and to find the number of samples as much ...