Browsing Department of Management by Subject "Service Quality, Promotion, Customer Satisfaction and Loyalty"
Now showing items 1-1 of 1
-
ANALISIS PENGARUH KUALITAS PELAYANAN DAN PROMOSI TERHADAP KEPUASAN DAN LOYALITAS NASABAH (STUDI PADA NASABAH PT. BANK NEGARA INDONESIA CABANG YOGYAKARTA)
(FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2019-02-08)This study aims to analyze the effect of service quality and promotion on satisfaction and customer loyalty at PT. Bank Negara Indonesia in the City of Yogyakarta. The subjects in this study were customers who were still ...