Browsing Department of Management by Subject "Service Quality Perception, Price Perception, Customer Satisfaction, and Repurchase Interest"
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ANALISIS PENGARUH PERSEPSI KUALITAS PELAYANAN DAN PERSEPSI HARGA TERHADAP MINAT BELI ULANG DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL MEDIASI PADA JASA TRANSPORTASI GRAB DI YOGYAKARTA
(FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS MUHAMMADIYAH YOGYAKARTA, 2018-12-15)This study aims to analyze the influence of perceptions of service quality and price perceptions of repurchase interest with customer satisfaction as a mediating variable in Grab transportation services in Yogyakarta. ...