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      • 03. DISSERTATIONS AND THESIS
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      • Department of Communication Science
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      •   UMY Repository
      • 03. DISSERTATIONS AND THESIS
      • Students
      • Undergraduate Thesis
      • Faculty of Social and Political Science
      • Department of Communication Science
      • View Item
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      AKTIVITAS PROMOSI “SARANG CILOK YOGYAKARTA” DALAM MENINGKATKAN PENJUALAN SELAMA PERIODE 2016-2017

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      ABSTRAK (85.10Kb)
      BAB I (414.8Kb)
      BAB II (174.7Kb)
      BAB III (1.219Mb)
      BAB IV (101.8Kb)
      COVER (276.1Kb)
      DAFTAR HADIR (86.40Kb)
      DAFTAR PUSTAKA (103.8Kb)
      HALAMAN JUDUL (577.5Kb)
      HALAMAN PENGESAHAN (370.7Kb)
      HALAMAN PENGESAHAN (370.7Kb)
      LAMPIRAN (239.4Kb)
      NASKAH PUBLIKASI (404.4Kb)
      Date
      2018
      Author
      YUSTIAR, INGGIL PANGAREP
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      Abstract
      Today, there are a number of culinary business that attract peoples, Sarang Cilok is a culinary business on selling cilok as snack with all sorts of variants. In order have a lot of culinary business certain a number of competitors so, an effective marketing activity is required to swelling an effective selling activity. Further, creating an integrated communication to set up a royal customer is not a straightforward effort yet it’s not an impossible duty to do for marketing subject, one of triumph factors on creating an integrated communication to utilize a valuable marketing activity in order to create an effective selling activity. This studies adopt a descriptive qualitative methods to examining a problem, this studies has a purpose to determining Sarang Cilok promotion activities to rise selling motion during 2016-2017, this studies use interview direct to the resource person method to gather research data along with direct observation to the subjects through examining supporting data and theories. The studies resulted that Sarang Cilok is a general Micro, Small, Medium Enterprises on Marketing activity, Sarang Cilok uses five marketing instrument, Whereas media sosial and event would be two instrument with great effect on raising Sarang Cilok promotion activity.
      URI
      http://repository.umy.ac.id/handle/123456789/21355
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      • Department of Communication Science

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