PENGARUH KEPERCAYAAN, KOMITMEN, DAN KUALITAS HUBUNGAN TERHADAP KINERJA RANTAI PASOKAN
Abstract
The purpose of this study was to analyze the influence of trust, commitment, and relationship qualty on supply chain performance on the petshop in Special Region of Yogyakarta. The number of samples used in this study were 65 respondents with data collection techniques using a questionnaire. The analytical method used in this research is multiple linear regression analysis and path analysis using SPSS application.
The result shows that trust and commitment has a positif and significant effect on relationship quality, and trust, commitment and relationship quality has a positif and significant effect on supply chain performance.