dc.contributor.advisor | FARIS AL-FADHAT, MUHAMMAD | |
dc.contributor.author | FACHRUL ROZY, M. IQBAL | |
dc.date.accessioned | 2020-01-20T06:07:59Z | |
dc.date.available | 2020-01-20T06:07:59Z | |
dc.date.issued | 2020-01-04 | |
dc.identifier.uri | http://repository.umy.ac.id/handle/123456789/31190 | |
dc.description | Indonesia has tourism potential that can help to
increase the country's foreign exchange income. Support for
the tourism sector has been carried out by the government
through cultural diplomacy in the form of promotion and also
through nation branding. However, there were several
incidents in form of terrorism and natural disasters which
caused the bad image of Indonesia in global level. This will be
very dangerous for many actors, such as reduced investors and
foreign exchange from the income of the tourism sector. The
government made the tagline "Wonderful Indonesia" as a way
to improve Indonesia's image in the international level. The
purpose of this tagline is to attract the attention of the
international community and give the impression that
Indonesia is a safe and comfortable country to visit. | en_US |
dc.description.abstract | Indonesia has tourism potential that can help to
increase the country's foreign exchange income. Support for
the tourism sector has been carried out by the government
through cultural diplomacy in the form of promotion and also
through nation branding. However, there were several
incidents in form of terrorism and natural disasters which
caused the bad image of Indonesia in global level. This will be
very dangerous for many actors, such as reduced investors and
foreign exchange from the income of the tourism sector. The
government made the tagline "Wonderful Indonesia" as a way
to improve Indonesia's image in the international level. The
purpose of this tagline is to attract the attention of the
international community and give the impression that
Indonesia is a safe and comfortable country to visit. | en_US |
dc.publisher | FAKULTAS ILMU SOSIAL DAN ILMU POLITIK UNIVERSITAS MUHAMMADIYAH YOGYAKARTA | en_US |
dc.subject | Cultural Diplomacy, branding nation, wonderful Indonesia | en_US |
dc.title | DIPLOMASI KEBUDAYAAN INDONESIA MELALUI WONDERFUL INDONESIA Cultural Diplomacy through Wonderful Indonesia | en_US |
dc.type | Thesis
SKR
FISIP
74 | en_US |