Browsing 01. BOOKS by Author "QOMARIAH, NURUL"
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RELATIONSHIP BRAND EQUITY WITH BUYING DECISION
AFANDI, AHMAD RIZAL; QOMARIAH, NURUL; ANWAR, ANWAR (UMY, 2017)This study aims to determine the effect of brand equity, namely: Brand Awareness (X1), Perceived Quality (X2), Trademark Association (X3), and Brand Loyalty (X4) of the Purchase Decision Motorcycles Yamaha. The population ... -
STRENGTHENING THE ECONOMIC OF FOREST FRINGES COMMUNITY THROUGH MODEL FOR ENHANCING LOCAL CATTLE COMPETITIVENESS
SANTOSA, TEGUH HARI; HERLAMBANG, TONI; QOMARIAH, NURUL; OKTARINA, OKTARINA (AGRIBUSSINESS DEVELOPMENT OF HUMAN WALFARE (ADHW), 2016-05-14)Local cattle competitiveness of forest fringe community was generally low, so that caused weaknesses of community economic. Effort for enhancing local cattle competitiveness will strengthen community economic through ...