Experiential marketing is an approach in conducting marketing that has been done since ancient times until now by marketers. The method of approach is considered very effective because it is in line with the development of the era and current technology. With the existence of experiential marketing, customers can differentiate between one product and service with another, because customers will experience and gain experience directly through five approaches, including sense, fell, think, act, relate. Both before and when they consume a product or service. Experiential marketing is very effective for marketers to be connected to experiential value to get value from customers. Because of that, marketers must be careful in choosing the right means and media, so that their goals are as expected