Department of Communication Science: Recent submissions
Now showing items 581-600 of 1131
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STRATEGI SOCIAL MARKETING “COIN COLLECTING DAY” KOMUNITAS YOGYAKARTA COIN A CHANCE (YCAC) PADA TAHUN 2010-2016
(FISIP UMY, 2017-12-06)Bibliography: 15 book (year 1971-2016) + 3 internet This research is a research that analyze about social marketing Coin A Chance Community in “Coin Collecting Day” campaign from year 2010-2016. The purpose of this research ... -
STRATEGI KOMUNIKASI PEMASARAN COFFE SHOP CEKOPI JOGJA DALAM MENINGKATKAN OMZET PENJUALAN PADA TAHUN 2016
(FISIP UMY, 2017-12-14)This research tries to analyze marketing communication strategy of Jogja Cekopi. Jogja Check is a coffee shop that uses Food Truck as a coffee bar in its business activities. By utilizing Food Truck Cekopi managed to ... -
PENERIMAAN PENONTON TERHADAP BUDAYA HEDONISME DALAM FILM SELAMAT PAGI, MALAM
(FISIP UMY, 2017-12-06)This research discusses viewer perception toward hedonism culture depicted in the movie of Selamat Pagi, Malam whose informants are taken from community of Converse Head Indonesia Yogyakarta (CHI YK) and Sinema Intensif ... -
STRATEGI KOMUNIKASI PT KERETA API INDONESIA (PERSERO) DAOP 6 YOGYAKARTA DALAM SOSIALISASI KESELAMATAN PERJALANAN KERETA API TAHUN 2016
(FISIP UMY, 2017-12-07)The purpose of this study is to describe about the communication strategies with its positive and negative factors and the citizens’ responds toward the train safety trip socialization that was held by PT KAI Daop 6 ... -
KETERBUKAAN PELAKU SEKS PRANIKAH DIKALANGAN MAHASISWI YOGYAKARTA DALAM MEMPEROLEH DUKUNGAN EMOSIONAL
(FISIP UMY, 2017-12-04)This research is research that analize about Premarital Sec Offender Disclosure Among Yogyakarta’s Sorority in Obtaining Emonitonal Support. The purpose of this study is to describe the level of openness of free sex offender ... -
STRATEGI PROMOSI JOGJA AUDIO SCHOOL (JAS) DALAM MENARIK MINAT KONSUMEN MELALUI MEDIA SOSIAL TAHUN 2016
(FISIP UMY, 2017-12-15)This research describes the promotion strategy of Jogja Audio School in order to increase the number of customers through social media in 2016. Researcher chose JAS as object because it is the company that active ... -
MANAJEMEN HUMAS PADA UNIT PELAYANAN INFORMASI DAN KELUHAN (UPIK) PEMERINTAH KOTA YOGYAKARTA TAHUN 2016
(FE UMY, 2017-12-18)This research analyzes about management strategies conducted by government public relations toward Information Services and Complaints Unit (UPIK) of Yogyakarta government. The implementation of management strategies in ... -
SRATEGI KREATIF IKLAN EVENT HOTROD WEEKEND PARTY DALAM MENARIK MINAT PENGUNJUNG PERIODE 2016
(FISIP UMY, 2017-12-07)Creative Advertising Strategy, Creative Strategy, Hotrod Weekend Party -
STRATEGI MEDIA RELATIONS PT. PLN (persero) AREA DAERAH ISTIMEWA YOGYAKARTA DALAM MENSOSIALISASIKAN KEBIJAKAN PEMERINTAH
(FISIP UMY, 2017-12-14)PLN is one of the State Owned Enterprises (SOEs) which is engaged in the electric service provider. In managing good relationships with the community, PT. PLN requires public relations in charge of conducting communication ... -
STRATEGI PERSONAL SELLING PENJUALAN MOBIL BEKAS DI SHOWROOM GARASI AUTO GALLERY (Periode 2016)
(FISIP UMY, 2017-12-13)Garasi Auto Gallery is one of the showroom company in Yogyakarta that sells secondhand car. Along with the increasing of the new car products and there are many secondhand car sellers especially in Yogyakarta, the competition ... -
PENERIMAAN PENONTON TERHADAP POLIGAMI DALAM FILM “SURGA YANG TAK DIRINDUKAN”
(FISIP UMY, 2017-12-13)This research is reception analysis research based on Stuart Hall encoding-decoding that aims to know how the acceptance of the audience about polygamy in Surga Yang Tak Dirindukan movie. Informants in this study was 5 ... -
PENERIMAAN KHALAYAK TERHADAP BUDAYA MINANGKABAU DALAM FILM CINTA TAPI BEDA
(FISIP UMY, 2017-11-13)“Cinta Tapi Beda” Movie by Hanung Bramantyo and Hestu Saputra raises the story of love struggle between two people having different religious and cultural backgrounds. This movie tries to describe the reality about a love ... -
PROMOSI ONLINE LAPAK BANG IRWAN DALAM UPAYA MENINGKATKAN PENJUALAN ALAT FOTOGRAFI (Periode 2014-2016)
(FISIP UMY, 2017-08-29)Lapak Bang Irwan is one of the camera shop located in Yogyakarta and utilizing online media as their promotional media. As the number of camera stores, the competition becomes increasingly tight, so Lapak Bang Irwan must ... -
STRATEGI PROMOSI JAVA WOOD & STEEL PERIODE 2016 – 2017
(FISIP UMY, 2017-12-06)The purpose of this research was to describe the promotional strategies of the JavaWood & Steel in marketing wood based furniture products and steel. Research menthod used in qualiative research is a descriptive approach ... -
PROMOSI ONLINE LAPAK BANG IRWAN DALAM UPAYA MENINGKATKAN PENJUALAN ALAT FOTOGRAFI (Periode 2014-2016)
(FISIP UMY, 2017-08-29)Lapak Bang Irwan adalah salah satu toko kamera yang berada di Yogyakarta dan memanfaatkan media online sebagai media promosi mereka. Seiring banyaknya toko kamera maka persaingan menjadi semakin ketat, sehingga Lapak Bang ... -
MANAJEMEN EVENT MUSIK NGAYOGJAZZ TAHUN 2016
(FISIP UMY, 2017-12-06)Ngayogjazz adalah festival musik jazz tahunan di Daerah Istimewa Yogyakarta yang diselenggarakan oleh para seniman dan komunitas musik jazz lokal yogyakarta sejak tahun 2007. Ngayogjazz memiliki maksud dan tujuan sebagai ... -
STRATEGI PROMOSI MELALUI MEDIA SOSIAL
(FISIP UMY, 2017-12-07)Penelitian ini bertujuan untuk mengetahui strategi promosi yang dilakukan Raisin Resto & Kitchen melalui instagram, penulis menggunakan metode penelitian yang bersifat kualitatif. Jenis data penelitian ini yaitu terdiri ... -
PERSEPSI WISATAWAN ASING TERHADAP WEBSITE TRIPADVISOR DALAM MENDAPATKAN INFORMASI WISATA INDONESIA
(FISIP UMY, 2017-12-07)Indonesia is currently intensively of raising the country's foreign exchange through tourism. The trend of world tourism moving to Asia becomes an opportunity for Indonesia to continue to develop tourism business. Many ... -
STRATEGI PROMOSI JOGJA CHINESE ART AND CULTURE CENTRE (JCACC) PADA EVENT PEKAN BUDAYA TIONGHOA YOGYAKARTA 2017 UNTUK MENARIK KUNJUNGAN WISATAWAN NUSANTARA
(FISIP UMY, 2017-12-06)Yogyakarta sebagai daerah wisata populer di indonesia menawarkan banyak jenis wisata. Wisata budaya, wisata kuliner, wisata alam, sampai event-event berskala nasional yang mampu menarik wisatawan dari seluruh nusantara. ... -
KOHESIVITAS KELOMPOK MATARAM SCOOTER CLUB DI YOGYAKARTA TAHUN 2016-2017
(FISIP UMY, 2017-12-14)Penelitian ini menganalisis kohesivitas dari Mataram Scooter Club yang merupakan komunitas bagi pecinta Vespa di Yogyakarta. Mataram Scooter Club dari awal berdiri telah mengalami peningkatan jumlah anggota. Metode penelitian ...